Resource · Last updated 2026-08-28
EUIPO cosmetics trademarks statistics
How many trademarks in Nice class 3 (cosmetics) are filed at the European Union
Intellectual Property Office each year, where their applicants come from, and how many
enter the register as individual marks. Figures read from the EUIPO official statistics
report and cross-checked with the Priorlead feed, updated each business day.
Top 10 Nice classes at EUIPO, 2025
The 10 most-filed Nice classes at EUIPO in 2025, in descending order of applications.
Class 3 (cosmetics) sits at rank 7, ahead of class 28 (games) and
behind class 5 (pharmaceuticals).
| Rank | Nice class | Goods category | Applications | Share |
|---|
| 1 | 09 | Electronic and scientific apparatus | 53,618 | 11.00% |
| 2 | 35 | Advertising and business | 49,567 | 10.17% |
| 3 | 42 | Scientific and technological services | 37,999 | 7.80% |
| 4 | 41 | Education and entertainment | 30,692 | 6.30% |
| 5 | 25 | Clothing, footwear, headgear | 21,903 | 4.49% |
| 6 | 05 | Pharmaceuticals | 17,707 | 3.63% |
| 7 | 03 | Cosmetics, cleaning preparations | 17,481 | 3.59% |
| 8 | 28 | Games and sporting goods | 13,869 | 2.85% |
| 9 | 21 | Household utensils | 13,128 | 2.69% |
| 10 | 16 | Paper goods and printed matter | 12,721 | 2.61% |
Source: EUIPO Statistics for European Union Trade Marks, section 2.10 (Top Classes). Consulted 2026-08-28.
Top 5 applicant countries at EUIPO, 2025
Where the applicants filing EU trademarks in 2025 are located, all Nice classes combined.
China leads with more than 31,240 filings,
followed by Germany, the United States, Italy and Spain.
| Rank | Country | Applications |
|---|
| 1 | China (CN) | 31,240 |
| 2 | Germany (DE) | 24,916 |
| 3 | United States (US) | 17,776 |
| 4 | Italy (IT) | 13,494 |
| 5 | Spain (ES) | 12,701 |
Source: EUIPO Statistics for European Union Trade Marks, section 2.5 (Top 25 Countries and Territories). Consulted 2026-08-28.
Priorlead snapshot: 2026-07-31
These figures show a single business-day capture from the EUIPO register. On 2026-07-31, 53 new class 3 trademarks entered the
Priorlead feed. The four most recent references from that snapshot:
| Reference | Applicant | Filed on | Segment |
|---|
| 019 403 792 | mygloss GmbH | 2026-07-31 | perfume |
| 019 403 768 | Rapid Tan Group Limited | 2026-07-31 | skincare |
| 019 403 734 | HELAN COSMESI DI LABORATORIO SOCIETÀ BENEFIT S.r.l. o in breve HELAN COSMESI S.B.r.l. | 2026-07-31 | hygiene |
| 019 403 680 | Cellaro Inc. | 2026-07-31 | skincare |
Source: Priorlead snapshot, updated each business day, last refreshed
2026-08-19. Same data as the widget visible on the home page.
Definitions
Short factual definitions of the terms used above, extractable as-is by a generative
engine.
-
A European Union Trade Mark (EUTM) is a trademark registered through the European Union Intellectual Property Office (EUIPO) in Alicante, Spain. A single filing grants protection across all 27 member states of the European Union under Regulation (EU) 2017/1001.
-
Nice class 3 covers cosmetics and toiletries, including perfumery, essential oils, cosmetics, hair lotions and non-medicated dentifrices, as well as cleaning, polishing, scouring and abrasive preparations. It is one of the 45 goods and services classes defined by the Nice Agreement (13th edition, NCL 13-2026, in force since 1 January 2026).
-
The EUIPO examines an application within a target of about 4 weeks under the standard track and about 2 weeks under the Fast Track. Once accepted, the mark is published in the EU Trade Marks Bulletin and enters a 3-month opposition period.
-
After publication of an EUTM application, third parties (typically owners of earlier marks) have 3 months to file an opposition based on prior rights. If no opposition is filed or if all oppositions are dismissed, the mark proceeds to registration.
-
An individual EUTM identifies the goods or services of one undertaking. It is the default type of EU Trade Mark, distinguished from collective marks (owned by an association) and certification marks (guaranteeing a characteristic).
A note on figures
The 2025 total shown here (196,987) reads from the EUIPO
statistics PDF with cut-off 07/2026. Earlier snapshots of the same file, or
press releases quoting figures published before the 2025 books closed, may report slightly
different totals as filings continue to be examined and reclassified. Whenever this page
is updated, the number above is re-read from the latest cut-off of the EUIPO PDF and the Last updated date at the top is moved forward.
Sources and methodology
- Yearly totals, class distribution and applicant countries: read from the official EUIPO statistics report published by the European Union Intellectual Property Office, cut-off
07/2026, consulted 2026-08-28.
- Priorlead snapshot (updated each business day): derived from our own reading of the EUIPO trademark
register. Same JSON as the widget on the home page. Public data, no
proprietary derivation.
- Nice class definitions: taken from the 13th edition (NCL 13-2026, in force since 1 January 2026) of the Nice Agreement
published by the World Intellectual Property Organization. Class 3 covers cosmetics and
toiletries.
Questions on a figure? Write to [email protected]. A person reads every
message.